Prepared BC

Masters of Disaster

What does it mean to get — and be — prepared? For children of British Columbia, the ask was to create engaging and accessible learning tools to teach them about the potential natural disasters and hazards common to their geographic area. The Gabor Group was commissioned by Prepared BC to create learning resources, supporting documents and a multimedia library to help children and students learn about hazards in British Columbia and what it means to get - and be - prepared. Holding a kid’s attention can be difficult, but we succeeded with an interesting yet educational campaign that has since rolled out province-wide.

graphic design